BIGmind is a leading service design consultant agency, create the more meaningful innovative services and experiences for China and the World, by the idea of designing the real world’s beautiful experience.
PRODUCT SERVICE SYSTEM
BIGmind focus on human centered design and value insight, and establishes the three service innovation design platforms of manual service, digital service and intelligent service system.
BIGMind helps Michelin to find local business opportunities in the industry through in-depth and comprehensive industry insights, then provides valuable brand service content for Chinese track driving enthusiasts, and provides better service support and experience.
Based on the domestic island tourism scenarios, the tourism service experience of Xinyi is established, and the brand image of Xinyi tourism is re-shaped through service design, presenting more brand services and new business possibilities.
Blueair and Above have found BIGmind, which is good at helping international brands to innovate locally, to work together to create a more suitable product experience for the Chinese market. In order to \"penetrate\" products into the highly competitive Chinese market of air purifiers, we fully understand the lifestyle and use experience of local users.
SMART TPMS is Michelin\'s first attempt to build a digital service in the world. By linking a new generation of tire products with intelligent monitoring hardware/user mobile terminal and cloud computing, a set of intelligent service system is established to provide users with pleasant driving experience in different driving scenarios.
C2B service re-define the new mode of automobile purchase service, and use the design thinking of \"human-centered\" to open up the whole process of customer participation in automobile purchase service. Through the Internet and cloud computing, we can realize direct digital connection with users and build customized automobile purchase service for customers.
BIGmind and Bonjoy jointly create an entrepreneurship project from 0-1, accelerate the process of entrepreneurship, jointly explore innovative opportunities in the children\'s market, use service design to form new business success paths and new services for children.